Launching your first YouTube channel is an exciting step, but before you hit record, there are important things you should know. Being aware of these things can set your channel up for long-term success.
In this guide, we’ll break down key things to think about before uploading your first video.
1. Know Your Purpose and Who You’re Speaking To
Before anything else, ask yourself why you’re starting your channel.
Is it to teach, entertain, inspire, or build a business?
When you know your audience, you create content that resonates deeply and encourages subscribers.
2. Success Takes Time and Consistency
The truth is, most channels grow slowly at first.
Focus on improving your content with each upload rather than chasing overnight success.
3. Quality Matters More Than Gear
It’s easy to get stuck thinking you need expensive cameras, lights, and microphones.
Good content with average quality will outperform beautiful content with no value.
4. YouTube is a Search Engine—Learn SEO
If you want your videos to get discovered, you need to learn basic YouTube SEO.
Use tools like TubeBuddy or VidIQ to research topics and find high-demand keywords.
5. Engagement Is Key to Growth
The key to sustainable growth is building a community.
Reply to every comment, pin engaging comments, and foster conversations around your videos.
6. Have a Content Strategy, Not Just Random Videos
Think about series, themes, or recurring formats that make it easy for viewers to binge your content.
This keeps your channel focused and signals to YouTube what your channel is about.
7. Be Ready to Learn Multiple Skills
You’ll need to learn editing, SEO, thumbnails, analytics, and marketing.
View this as an opportunity to develop valuable skills that can benefit your career, business, or personal brand.
Summary
Before you start your YouTube channel, take time to get clear on your niche, learn the basics of SEO, and focus on consistency over perfection.
Remember: Done is better than perfect. Start where you are, with what you have, and improve as you go.
Learn more: https://1of10.com/blog/what-to-know-before-starting-a-channel/